About me

I’m a data enthusiast with a passion for technology and teaching. My work focuses on innovation in data science pedagogy, with an emphasis on computing, student-centered learning, and open-source education.

I studied business administration with a focus on operations research, economic theory and quantitative marketing at the University of Tübingen. Afterwards, I received my doctoral degree from the University of Zurich (2010). During my doctoral studies, I attended quantitative methods and programming courses at the University of Zurich, London School of Economics and Political Science (GB) and the University of Michigan (USA).

Before joining HdM Stuttgart as a Professor, I gained over 10 years of professional experience in data science.




HdM Stuttgart

April 2017 – Present Stuttgart

Data Scientist

Kirenz Analytics

January 2015 – Present Stuttgart


Hochschule Macromedia, University of Applied Sciences

January 2014 – March 2017 Munich

Marketing Management

MAN Group

August 2011 – January 2014 Munich

Head of Customer Lifecycle Management

Mediaplus, Serviceplan Group

March 2010 – December 2011 Munich

Research Assistant

University of Zurich

March 2007 – April 2010 Zurich, Switzerland